I should explain that I'm very entrenched in my position. I believe
that Intel had no right to demand that I remove my logo. They claim it's
trademark infringement, and I claim it's parody. So a friend of mine suggested
"if they're not sure it's parody, then MAKE SURE they
know it's parody." If it's parody, then there isn't any case for trademark
infringement. He added "it should be possible to change my logo in
such a manner that will make it obvious that it's parody, while at the
same time, make Intel wish they had the old logo back." What
a great idea! The old logo was getting a little worn out anyways.
Here's the old logo:
First he suggested adding the phrase "The Intel Secrets web
page is proud to announce no affiliation with Intel." What
a great start! That should remove any doubt that anybody could mistake
my web site for the official Intel web site. But this alone wasn't enough,
next we had to alter the logo itself. A natural choice, was the international
symbol for "not" (circle with the slash through it). Then
he suggested a take-off of the Intel Inside slogan. But even there, we
had to make sure we weren't guilty of trademark infringement. So we added
the word "Absolutely." Now the logo reads "Absolutely no
Intel inside." What a brilliant idea (too bad I can't take credit
for it).
Hence the new logo:
Which do you like better?